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AMM 237: Defining Masculine Features: Anti-Aging Medical Insight
October 19, 2024
This episode explores the growing trend of men seeking cosmetic enhancements to achieve ideal masculine facial features. Featuring insights from experts like Chris Bustamante of Lushful Aesthetics and Lindsey Kincaid from New Leaf Restorative Medicine, the discussion delves into how social media influences this shift and provides compelling data showing a significant rise in noninvasive procedures among men. Listeners will gain an understanding of why these treatments are becoming mainstream and how they fit into the modern pursuit of confidence and professional image.
Quick Takes
- Pursuit of the ideal masculine facial features gaining momentum due to social media influence.
- Data shows a 253% increase in noninvasive procedures for men between 2019 and 2022.
- Social media plays a substantial role in the pressure for men to maintain a polished image, leading to increased investment in cosmetic enhancements.
Episode Transcript
Today is October 19, 2024, and there’s a fascinating shift happening in the world of aesthetics that’s worth noting. The pursuit of the ideal masculine facial features is gaining momentum, thanks to social media’s powerful influence. This trend isn’t just about women anymore, and men are catching up fast.
The numbers back up this trend. Data from the American Academy of Plastic Surgeons shows a 253% increase in noninvasive procedures for men between 2019 and 2022. It’s clear why—these procedures are affordable, require minimal downtime, and fit seamlessly into busy schedules.
Registered nurse injector Lindsey Kincaid from New Leaf Restorative Medicine in Asheville, North Carolina, echoes this sentiment, noting that it’s everyday people, not just celebrities or high-profile individuals, who are pursuing these treatments. From Botox to Juvéderm, men are increasingly investing in their appearance to boost their confidence and professional image.
What’s the driving force behind this shift? Social media, where the average American man spends over two hours daily, plays a substantial role. The pressure to maintain a polished image online is pushing many to consider cosmetic enhancements as part of their personal branding strategy.
As we see these trends unfold, it’s clear that the landscape of cosmetic procedures is evolving, making once-uncommon treatments a new norm for many men.
