AMM 211: Botox Boom in Canada
September 24, 2024
In this episode, listeners will get an informative overview of the rising popularity of Botox treatments in Canada, reflecting a global trend in non-invasive aesthetic procedures. The discussion covers market growth, economic resilience, and consumer trends driving the demand for these treatments, particularly in the post-pandemic era. Listeners will understand the factors contributing to the sector’s expansion and its role in modern beauty routines.
Quick Takes
- Botox treatments in Canada are part of a global trend in non-invasive aesthetic procedures.
- Last year, over 5.4 million injectable procedures were performed in the US and Canada, including Botox, Dysport, and dermal fillers like Juvederm.
- The growth in the aesthetics industry, particularly in injectables like Botox, is expected to continue, driven by post-pandemic self-care awareness and increasing consumer purchasing power.
Episode Transcript
The rise of Botox treatments in Canada mirrors a global trend in non-invasive aesthetic procedures. Well-known for reducing wrinkles and fine lines, Botox has become a cosmetic clinic staple. Last year, over 5.4 million injectable procedures, including Botox, Dysport, and dermal fillers like Juvederm, were performed in the US and Canada, according to The Globe and Mail. This surge follows a broader growth trend in the aesthetics industry, which historically expands over 10% annually, boosted by post-pandemic self-care awareness.
Remarkably, Botox and other injectables demonstrate market resilience, even during economic downturns like the 2008 recession. Recent projections indicate that the global aesthetics injectables market might grow by 12 to 14 percent annually in the next few years. In Canada, the skincare market, is expected to grow annually by 2.09% from 2024 to 2028, reaching USD 2,316 million by 2028, according to Statista Canada. This growth is driven by greater access to services, increased consumer purchasing power, and the normalization of cosmetic procedures within everyday beauty routines.
Today is September 24th, 2024, and it’s clear that the evolving landscape of beauty and wellness is embracing non-invasive procedures.